In today’s Longhorn market it is not always easy to judge the true value or quality of the cattle. There are cattle selling for prices ranging from $600 dollars all the way up to $50,000. What is the difference between the bottom and top prices? The answer is HORNS… not necessarily overall quality. We have come a long way when it comes to horn growth in this industry. When I got involved with Texas Longhorn cattle in the 1980’s we were celebrating 40” inches of tip-to-tip horn, which would be laughed at today. But back then it was not all about horn, it was about saving the breed, fertility, longevity, mothering ability…just to mention a few of the other traits that were valued by those breeders so many years ago. Today some breeders seem to believe that there is only one sure fire way to determine the value of top Texas Longhorn cattle…the tape measure…the bigger the horn the higher the price. However, like in the 1980’s I believe this is only one of many things that must be considered when determining the value of our cattle. Breeders who use the tape measure as their only way of placing value on Longhorn cattle are overlooking many very important attributes of the Longhorn. Click for complete article
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